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Tips & Tricks: How to design your own custom washi tape

Tips & Tricks: How to design your own custom washi tape

Did you know we have a CUSTOM WASHI TAPE SERVICE? 

Before designing a Custom Washi Tape for us make sure you read our guidelines and FAQ! 
custom washi tape - washigang

What you'll need:
- We do recommend having some basic design skills to create a custom washi tape, as we will not be able to print your artwork if it does not meet our printing requirements. 
- We recommend using Adobe Photoshop or Adobe Illustrator to create your custom washi tape design. 
- You will need to own or have purchased the copyright licensing for your artwork that you would like to use.

Basic Printing Requirements:
- You can print a minimum of 200 washi tape rolls per order, with a minimum of 100 washi tape rolls per design. 
You will need to provide us with .ai, .psd, or a hi-res .pdf file with your final design. We are unable to accept jpeg, png, tiff, or any other file types as they do not meet the requirements for printing washi tape. 

Not sure what we're talking about?

Resolution - Is the quality of your image. You can check the quality of your image by finding out what the DPI (dots per inch) number is. We recommend using a design program such as Adobe Photoshop or Adobe Illustrator, so that you can set your DPI and check that your design is 300dpi before sending it to us. A low quality image will be blurry, have pixels (it will not look smooth) and won't print nicely. You can check this when you create a new document in Adobe Photoshop or Adobe Illustrator in the settings under "Resolution" and select 300 "Pixels/Inch". 

Colour Profile - CMYK is the colour profile used for printing. You will be able to check this in your washi tape design file.  
In Adobe Photoshop under the dropdown menu select "Image" and "Mode" and make sure the mode is set to CMYK. 
In Adobe Illustrator you can check this under the dropdown menu "File" and "Colour Mode". Make sure your design document is set to CMYK. 
CMYK colours will look different to your regular computer colours because there is a limited colour palette for printing. 

Bleed - Bleed is the name used for the cutting guideline in your artwork/washi tape file. In printing, bleed is printing that goes beyond the edge of where the sheet will be trimmed. In other words, the bleed is the area to be trimmed off. For this reason, you need to add a few extra mm of your artwork on the top and bottom of your washi tape designs (called the bleed). It will not be a part of your finished washi tape when printed, however it helps the printers to cut your artwork so your pattern and colours go right up to the cut line.
Custom washi tape dimensions washigang
How to set up your washi tape template:
: 304.8mm
HEIGHT: You can choose the height of your tape, however you will need to add an extra 1mm at the top and bottom of your design called the bleed (e.g. if you would like to design a 15mm tape, your design will need to be 17mm, keeping in mind that the top and bottom 1mm of your artwork will be cut off by the printer). 

eg. A 15mm tape will be 304.8mm x 17mm 
A 20mm tape will be 304.8mm x 22mm 
custom washi tape bleed washigang
Adding guidelines:
These are guidelines for the printers and yourself to see your design and help them to cut your washi tape in the correct places.
You will need to use 4 guidelines for your washi tape template. 
Guideline measurements:
Outer bleed - 1mm from the top and bottom edge of your artwork. (The outer bleed will be cut-off by the printer).
Inner bleed - 2.5mm from the top and bottom edge of your artwork. (The inner bleed is a guideline for where the main part of your artwork should sit to avoid any areas being cut off).

How to turn on your guidelines:
In Adobe Photoshop, create a new layer. Select "View" from the dropdown menu and select "New Guide" - Select Horizontal, Type in the measurement in mm for each of your guidelines, measuring from the top edge of your artwork. 

In Adobe Illustrator, to create a guide go to the drop down menu "View" and select "Rulers", "Show Rulers". Next double click on the ruler and a line will appear. Double click on the left hand ruler for a horizontal line, or the top ruler for a vertical line. You can control where that line sits by typing in the millimetres measurement into the X: or Y: input in the Properties and Transform panel on the right hand side. If you can't find the X: or Y: input go to the drop down menu "Windows" and select "Transform" and it should pop up! 
custom washi tape washigang
Pattern Repeat Tips:
Does your design repeat?
Your washi tape design will repeat at each end, so you will need to make sure it repeats smoothly. The left hand edge of your design will need to match up perfectly with the right hand edge of your design for it to repeat.  

Unless you are a designer and know how to create a blended repeat over a cut line, your design may be mismatched at each end. For example if you have a washi tape design with a cupcake image repeated over and over again, if your cupcake ends half way on the end of the washi tape template, your cupcake will need to be matched in exactly the same place on the other end, or you will have half a cupcake or a mismatched cupcake in your design. Does anyone else feel like a cupcake now? If you're not sure how to match up a repeat, it's often best to have a small space between your design, at each end of the washi tape.
custom washi tape washigang
Washi Tape Design Tips:
Tip 1:
Keep it simple. If this is your first washi tape design, keep it simple to start with. There are so many possibilities and trying to do too much in one design can lead to an unclear outcome or a bad result. 

Tip 2:
We recommend using Photoshop or Illustrator to create your custom washi tape design. These programs have the capabilities to check things like resolution, colour profile, measurements, bleed guide lines, and file type output which are all required to print your final washi tape designs. 

Tip 3: 
Think carefully through your design and plan it using our measurements and considering the scale. Remember that washi tape is small!
- Does your design have too much detail to see on such a small scale?
- Will you be able to read text at that size?
- Does your design fit within the bleed/cut lines? If not, parts of your design may be cut off. 

Tip 4:
When you are designing your washi tape - make sure your file is in CMYK. This will give you a more accurate picture of how your colours will turn out. Fluorescent colours and bright colours may appear more dull, due to the fact that colours that are available on our computers are different to the colours available for printing.

Tip 5:
Are your colours too similar? ie too many dark or light colours? When your design is printed the colours may not be clearly distinguished from one another and may blend together. Having some contrast and differences in colour will help your designs to stand out clearly.   
custom washi tape washigangWhat kinds of things can you design?
- Your business logo or name
- an art work that you have created 
- donuts!!! 
- the possibilities are endless!

Will you be designing your own custom washi tape? If you have a vision, but don't have the skills to achieve your outcome, why not get in touch with a local designer to help you out? There are also many video tutorials on Youtube that can help you learn some of the Adobe Photoshop and Adobe Illustrator tips that we have mentioned. 

If you're ready to get started, pop over to our custom tape info page to find price lists and all the important things you need to know to get your custom tape project happening.

Previous article How to Improve Your Drawing Skills!


Emily @WashiGang - July 11, 2022

Hi Rebecca,
Yes, we offer a washi tape printing service. If you know how to design the washi tape yourself, you can submit a design to us to print. However, if you’re not able to design them yourself, you may need to get the help of a designer.

We recommend following all of the tips in our blog and reading all of our instructions very carefully.

Many Thanks, Emily @WashiGang

Emily @WashiGang - June 13, 2022

Hi Jessica, It depends on your level of Procreate skills. The same file requirements will still apply if you use Procreate. You will need to be able to set the canvas size to the correct width and height with bleed lines, set your file to CMYK and be able to export the file as a .pdf file for printing. You will also need to understand how to make the design repeat seamlessly at each end of the design. You may have to google a tutorial for this in Procreate if you are not sure how to do this already. Follow along with our Photoshop tutorial and if there are any things you are unsure of for Procreate, you’ll need to google how to achieve the same thing in Procreate.

In terms of colour, web colours (RGB) will always be brighter compared to CMYK printing colours. This is due to the range of colours being much larger for web than for printing. You may like to play with brightness/contrast and saturation once you have converted your file to CMYK to try and bring some brightness back to your design. We recommend working on your design in CMYK to begin with so as to be using the colours you want from the beginning.

We hope this helps! Please feel free to send us an email if you have any more questions at

Rebecca - July 11, 2022

Hi! I am looking to make custom washi and sell on my Etsy shop. Would using your services be the way to do this? Or do you have recommendations to companies who can provide this service? Thank you!

Jessica Williams - June 13, 2022

Hello, I’m looking to print custom washi tape. I read in your blog recommended to use photoshop or adobe. Will procreate work? I did notice with converting my design to the recommended width my bright colors I’m looking for are really dull.

WashiGang - December 22, 2021

Hi Diya, we definitely ship custom washi tape to India! We offer free shipping for all custom washi tape orders.

Diya Bagayatkar - December 22, 2021

Do you ship to India and what are your price

WashiGang - August 16, 2021

To answer a few questions:
- The measurement of the label sticker is 43mm (finished label size) + 1.5mm outer bleed. All measurement details for tape & labels can be found on our website here –
- We are only able to print CMYK designs, we currently don’t offer foiled options.
- Yes! Our washi tape service is currently available : )
Shannon @ WashiGang

Aleesha - August 16, 2021

Hi there I was just wondering if you do foiled Washi. E.g. gold, rose gold and silver foil?

Catherine G. Sunga - July 21, 2021


I hope you are well. Do you still have your custom washi tape service?

Kind regards,


Kamini - July 21, 2021

It was informative 😊. Can you tell me the measurement of the label sticker to put on the washi tapes.

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